Hi! I’m a UX product designer & creative strategist based in Charlotte, NC.

I have 12+ years of experience handcrafting websites, apps, and digital strategies focused on increasing conversion rates and customer experiences. I currently work full-time as a Principal Product Designer for one of the nation’s best tech & media companies designing proprietary assets and digital customer acquisition experiences.

Additionally, I work with pro athletes (Olympic & Super Bowl Winning), musicians (Grammy Award-Winning), influencers, startups, etc. developing high-growth e-commerce brands.

Testing and data drive my design process; I love leveraging analytics and user insights to develop the most optimized digital solutions and customer journeys. My work focuses on increasing brand and customer value, while maintaining UX hierarchy and aesthetics.

I offer a tailored approach to each project that reflects my knowledge and passion for creative strategy and customer acquisition ROI.

Thanks for visiting!

*Please note, due to confidentiality agreements, most of my recent work cannot be displayed publicly. A private portfolio password is available upon request.


Here’s a link to my Resume (updated July 2023)


Freelance Services Offered:

  • Customer acquisition strategy & user experience design

  • Digital UX web, app design, product design, and consulting

  • Shopify design, backend, & CMS inventory management

  • E-commerce web design & strategy

  • Mobile app UX & UI design

  • Brand strategy & logo design

 

Contact